Stakeholders

• People that have invested time, interest, and resources into the projects you'll be working on as a data analyst

know more about the different stakeholders and their goals.

1. Who are the primary and secondary stakeholders?
2. Who is managing the data?
3. Where can you go for help?

Executive team

• provides strategic and operational leadership to the company.
• They set goals, develop strategy, and make sure that strategy is executed effectively.
• might include vice presidents, the chief marketing officer, and senior-level professionals who help plan and direct the company’s work.
  • These stakeholders think about decisions at a very high level and they are looking for the headline news about your project first.
  • They are less interested in the details. Time is very limited with them, so make the most of it by leading your presentations with the answers to their questions.
  • You can keep the more detailed information handy in your presentation appendix or your project documentation

Customer-facing team

• includes anyone in an organization who has some level of interaction with customers and potential customers.
• It is important to let the data tell the story and not be swayed by asks from your stakeholders to find certain patterns that might not exist.
• Here, you want to be sure that your analysis and presentation focus on what is actually in the data-- not on what your stakeholders hope to find.

Data science team

• A big part of your job will be collaborating with other data team members to find new angles of the data to explore.

Working effectively with stakeholders

Discuss goals.

• Ask about the kind of results the stakeholder wants. Sometimes, a quick chat about goals can help set expectations and plan the next steps.